
Why many small businesses have grown as international giants? What were the stories behind their success? There is not just a single answer to these questions but one common element which has served these businesses to promote their brand image to the customers has been their business logo. The way a logo speaks about a brand to the market audience nothing else can. Its impact is long lasting. Here are the top 10 global logos that companies desire to have:
10. FIFA World Cup South Africa 2010 Logo
FIFA World Cup South Africa 2010 is going to be held in the next 2 months. The logo perfectly embodies the NATIONAL FLAG of South Africa by incorporating the blue, green, yellow, black and red STRIPES with a white background. The logo represents a man delivering BICYCLE KICK to football in style and reflects the SPIRIT and PASSION of sport. The TYPE FONTS used in the logo are unique and reflect the CREATIVITY of the South Africans.
9. British Petroleum Logo
BP plc is the 3rd largest energy company across the globe and the largest corporation in UK. The logo features the text “bp” that goes along well with its business slogan “Beyond Petroleum”. The official logo of BP plc represents the HELIOS symbol in green & white SUNFLOWER PATTERN to highlight company’s motive to produce environmental friendly fuels and control the effects of global warming.
8. Yahoo! Logo
Yahoo! Inc. is the American corporation that provides online services worldwide. The global network of Yahoo! Inc. websites receives billions of views per day. The logo of Yahoo! Inc. features curvy fonts to incorporate EMOTIONS to the design that follows with an exclamation mark. PURPLE color for writing the text in logo was chosen to bring LIVELINESS in the logo design.
7. Oxfam International Logo
Oxfam International is the amalgamation of 14 organizations working with over 3000 partners in almost 100 countries to find a long-term solution to poverty and injustice. The logo of Oxfam International features the letters “O” and “X” linked together to take on the shape of a RIBBON that reflects the humanitarian aspects of this charitable association.
6. Starbucks Coffee Logo
Starbucks is the largest coffee house company in the world which is famous for its drip brewed coffee and espresso based hot drinks. The company also markets books, music and film. The Starbucks coffee logo represents a 2 tail mermaid wearing a CROWN to reflect the company heritage to the coast of North West Pacific.
5. Cisco Systems Logo
Cisco Systems Inc. is an American multinational corporation that develops consumer electronics and provides network communication & technological services. Cisco logo was designed by the designer, JOE FINOCCHIARO. Digital lines above the type fonts “CISCO” in corporation’s logo reflect the brand image in style.
4. BBC Logo
The British Broadcasting Corporation (BBC) has been one of the very successful broadcasting stations over the years. Each letter in the BBC logo is placed in a separate BOX to reflect the three major services of the station i.e. TV, radio and news. BBC logo TYPE FONTS are Gills Sans with a BLACK background. The black color reflects the AUTHORITY and POWER of BBC across the globe.
3. Louis Vuitton (LV) Logo
LV is an international French luxury fashion house that specializes in trunks, leather goods, ready to wear, watches, jewellery, shoes, accessories, sunglasses and books. The company, LOUIS VUITTON was founded by MONSIEUR VUITTON in 1854. The logo of the company features the letters “V” and “L” in style to justify that the brand is a SYMBOL of wealth and prestige.
2. KFC Logo
Kentucky Fried Chicken (KFC) is a chain of fast food restaurants based in Louisville, Kentucky. The company was founded as KFC in the year 1952 by Colonel Harland Sanders. The logo of KFC features the friendly face of Colonel Harland Sanders as HOMAGE to its founder. The RED background and BOLD text in black reflects visage of KFC in style.
1. Vodafone Logo
Vodafone Group plc, is the world’s largest mobile network telecommunication company with headquarters in Newbury, England. It’s currently running operations in 31 countries with partnership networks in about 40 countries. Vodafone logo is one of the best examples of a global logo that features a QUOTATION MARK within the circle depicting “O”. The “O” in Vodafone logotype features OPENING & CLOSING of quotation mark to reflect conversation.
By now, you would have understood the success stories behind global logos. Each and every global logo is designed with a purpose to deliver certain message to the world and it is the simplicity and creativity of these global logos that lead global brands to portray their purpose to the world.










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